After raising 200m EUR for international expansion, the French multi-awarded fintech, iBanFirst, hired Pi2 to build its brand awareness among media and business clients in Romania, and later in Bulgaria. The challenge was clear: to increase the understanding of the SMEs sector regarding the advantages of using technology & innovation for faster & more transparent international payments.

Pi2 has played a key role in the press coverage and the speaker opportunities made available to the management to explain how innovation & technology disrupted the traditional financial sector and the benefits it brings to the clients. We also created a special program WORLD MADE €A$¥ consisting of informal events where clients would interact with fintech experts.